顧客維持から全体的ステークホルダー管理へ From Customer Retention to a Holistic Stakeholder Management System : Living a Vision

Huber, M. (EDT)/ O'Gorman, S. (EDT)

Springer（2008/02発売）

• 製本 Hardcover:ハードカバー版／ページ数 220 p.
• 商品コード 9783540774297

Full Description

Being the fourth in the series on Stakeholder Management books, the current volume looks back at the beginnings of Stakeholder Management and how it has since developed into a fully-fledged system over the last 20 years.