Description
(Text)
Cross-border cooperation is becoming increasingly important as one of the most effective internationalization strategies for small and medium-sized enterprises (SMEs). Despite the existence of substantial literature on the internationalization of SMEs, there is still a distinct gap to fill regarding the specifics of SME cross-border cooperation. This book contributes to this missing dialogue by identifying the key factors affecting cross-border cooperation activities for SMEs in a European context. It reconciles the background conditions, challenges, and potential that cross-border cooperation offers SMEs: exploring the role of public policy and governance structures in cooperation across borders; identifying the economic, social, cultural and institutional framework conditions; outlining the different stumbling blocks impeding cross-border cooperation of SMEs, and crucially, discussing how these can be overcome through effective cooperation management.
(Author portrait)
Prof. Dr. Dietmar Sternad lehrt International Business Management an der Fachhochschule Kärnten. Er hat Lehraufträge an verschiedenen Universitäten (u. a. Kozminski Universität, Polen; Université Paul Cézanne Aix-Marseille III, Frankreich).
