政治におけるソーシャル・メディア：事例研究 Social Media in Politics : Case Studies on the Political Power of Social Media (Public Administration and Information Technology)

Pătruţ, Bogdan (EDT)/ Pătruţ, Monica (EDT)

Springer International Publishing AG（2014/05発売）

• 製本 Hardcover:ハードカバー版／ページ数 382 p.
• 言語 ENG
• 商品コード 9783319046655

Full Description

This volume sets out to analyse the relation between social media and politics by investigating the power of the internet and more specifically social media, in the political and social discourse. The volume collects original research on the use of social media in political campaigns, electoral marketing, riots and social revolutions, presenting a range of case studies from across the world as well as theoretical and methodological contributions. Examples that explore the use of social media in electoral campaigns include, for instance, studies on the use of Face book in the 2012 US presidential campaign and in the 2011 Turkish general elections. The final section of the book debates the usage of Twitter and other Web 2.0 tools in mobilizing people for riots and revolutions, presenting and analysing recent events in Istanbul and Egypt, among others.

Contents

Foreword.- Preface.-Part I: The Political Power of Social Media.- Part II: Using Social Media in Electoral Marketing.- Part III: Social Media in Mobilizating People for Riots and Revolutions.