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Full Description
This book analyses popular works by the first generation of Israeli independent content creators who gained their reputation by achieving viral success on social media. Some of them paved their way from the web to mainstream culture, yet so far, their fascinating innovations have not been researched. This pioneering book makes an important advancement in filling this gap, by discussing cross-over and transnationalism. It addresses, among others, issues of temporality, ideology, ontology, aesthetics, industry and commerce, humor, and stardom.
Contents
Chapter 1: Introduction.- Chapter 2: Don't Grow Up Its a Trap: The Temporality of Israeli Web Comedies.- Chapter 3: Can You Make Good Satire When You Race for Likes.- Chapter 4: TV Killed the Web Video Star Dudu Faruk Online Fame and the Challenges of Stardom in Convergence Culture.- Chapter 5: Rethinking Distinctions between Amateurish Independent and Professional in the Age of Social Media: Udi Kagans Messiah and the Genre Blunder.