Full Description
What do vehicle manufacturers like Rosenbauer, logistics companies like DB Schenker, a compressor manufacturer such as Bauer, an elevator manufacturer such as ThyssenKrupp, and a hygiene goods manufacturer like Hagleitner all have in common? They all use the potential of digitization to offer smarter and faster services to customers and to actively shape the digital transformation of their business models. This book provides valuable insights with concise and established guidelines for the successful digital transformation of business models. Professionals in management, strategic planning, business development, as well as researchers and students from the fields of innovation/technology management, strategic management, and entrepreneurship would particularly benefit from this book.
Contents
Part I: Digital Drivers.- Unchartered Territories: Treat Your Innovation as a Disaster.- Future-Oriented Technology Analysis: A Classification Framework.- The Role of Digital Technologies in Business Model Transition Toward Circular Economy in the Building Industry.- The Impact of the Novel Coronavirus Outbreak on the Development of Digital Economy in Commodity Countries.- Part II: Digital Maturity.- Digital Maturity Models: A Systematic Literature Review.- An Approach for a Digital Maturity Model for SMEs Based on Their Requirements.- Developing Strategies for Digital Transformation in SMEs with Maturity Models.- Part III: Digital Strategy.- Same Same, But Different: An Exploration of Alternative Business Model Disruptions Across German Industries.- Productivity Paradox in Digital Innovation for SMEs.- Five Topics for Which Industry Needs Innovation Managers.- Connecting the Corporate Brain: How Digital Platforms Accelerate Digital Transformation and Continuous Cultural Renewal.- Development Process for Smart Service Strategies: Grasping the Potentials of Digitalization for Servitization.- Problem Structuring to Enable Innovation in Business/IT Projects.- Part IV: Digital Transformation.- Systematic Review of the Literature on SME Digitalization: Multi-sided Pressure on Existing SMEs.- Identifying Barriers for Digital Transformation in the Public Sector.- Crisis-Driven Digital Transformation: Examining the Online University Triggered by COVID-19.- Selecting, Combining, and Cultivating Digital Ecosystems in a Digital Ecosphere.- The Pro-Poor Digitalisation Canvas: Shaping Innovation Towards SDGs 1 and 10.- Part V: Digital Implementation- Digital Needs Diversity: Innovation and Digital Leadership from a Female Managers' Perspective.- Developing Creative Leaders: Learner's Reflections on Methodology and Pedagogy.- An Integrated Approach to Digital Implementation: TOSC-Model and DPSEC-Circle.- Challenges, Lessons and Methods for Developing Values-Based Intrapreneurial Culture.- Challenges, Lessons and Methods for Developing Values-Based Intrapreneurial Culture.- A Practitioner-Oriented Toolkit to Foster Sustainable Product Innovation.- Success Factors when Implementing Innovation Teams.- Fly the Flag, How to Innovate Management Practices for the "Best in the World".
