基本説明
Offers an introduction to the world of Post-Jungian film and television studies, examining how Jung's theories can heighten our understanding of everything from Chinatown and Star Trek to advertisements.
Full Description
The eminent psychologist Carl Jung is best known for such indelible contributions to modern thought as the concept of the collective unconscious, but his wide-spread work can also be fruitfully employed to analyze popular culture. Frames of Mind offers an introduction to the world of Post-Jungian film and television studies, examining how Jung's theories can heighten our understanding of everything from Chinatown and Star Trek to advertisements.
In this illuminating psychoanalysis of our media environment, Luke Hockley probes questions such as why we have genuine emotional responses to film events we know to be fictional, why we are compulsively driven to watch television, and how advertisers use unconscious motifs to persuade viewers.
Contents
Chapter 1: 'Cinema as Illusion and Reality' - Page 21 - Luke Hockley Chapter 2: 'Watching Films: The Affective Power of Cinema' - Page 35 - Luke Hockley Chapter 3: 'Chinatown: Investigating Affect' - Page 47 - Luke Hockley Chapter 4: 'A Jungian Approach to Television' - Page 63 - Luke Hockley Chapter 5: 'Narcissism and the Alchemy of Advertising' - Page 77 - Luke Hockley Chapter 6: 'Star Trek: Some Jungian Thoughts' - Page 91 - Luke Hockley Chapter 7: 'Technology as Modern Myth and Magic' - Page 109 - Luke Hockley Chapter 8: 'Identity and the Internet' - Page 123 - Luke Hockley
