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Full Description
The tourism industry globally is fuelled by small and medium-sized enterprises (SMEs), whose ability to adapt, innovate, and create value is at the heart of the long-term development of the industry. In an era shaped by digital transformation, global crises, climate change, competitiveness is being redefined beyond traditional measures growth.
Competitiveness of SMEs in Hospitality and Tourism pushes the frontiers of this new understanding through three interrelated perspectives: Quality of Life and Sustainability, which highlights the role of SMEs in creating social value and supporting inclusive development; Innovation and Technology, which investigates how new technologies and business models improve competitive performance; and Strategy and Resilience, which explores how companies cope with uncertainty and build collaborative pathways for sustainable development. This book provides new insights into SME competitiveness with a global and interdisciplinary approach.
The book series "New Perspectives in Tourism and Hospitality Management" positions organizational change and behaviour in the tourism and hospitality sector at its heart, providing interdisciplinary research in this field and joining the areas of organizational studies and tourism/hospitality management.
Contents
Part 1. Quality of Life and Sustainability
Chapter 1. Introduction - Sustainability and Competitiveness of SMEs in Hospitality and Tourism: Emerging Challenges and Approaches; Fevzi Okumus, Adriana Fumi Chim-Miki, Antonio Emmanuel Pérez Brito, and Martha Isabel Bojórquez Zapata
Chapter 2. The Role of Sustainability and Quality of Life: Enhancing Competitiveness of SMEs; Jiahui Wang, Adiyukh Berbekov, and Muzaffer Uysal
Chapter 3. Improvements in SMEs' Competitiveness by Transition for a Circular Tourism Ecosystem; Marcella De Martino, Monica Proto, Carmelina Cosmi, and Antonia Gravagnuolo
Chapter 4. Female Entrepreneurship and Sustainable Destinations: Education as a Catalyst on the Camino de Santiago; Nicole de Los Ángeles Barboza Acuña, Jakson Renner Rodrigues Soares, Gilgleide de Andrade Silva, and Raquel Santiago Romo
Chapter 5. The Status of Green Human Resource (GHRM) and the Effects on T&H SME's Competitiveness: Comprehensive Systematic Literature Review; Banu S. Ünsal Akbıyık and Hatice Güçlü Nergiz
Chapter 6. Leadership Competencies in Fostering Green Innovation for Hospitality Small-Medium Enterprise Competitiveness; Le Chi Cong and Dao Anh Thu
Chapter 7. The Sustainable Competitiveness Framework: A Grounded Theory Study on SME Hotels in India; Swati Agrawal and Yashi Kapil
Part 2. Innovation and Technology
Chapter 8. Adoption and Use of Artificial Intelligence by Small to Medium Restaurant Enterprises in Zimbabwe: A Competitiveness Analysis; Zibanai Zhou, Tendai Chibaya, and Tendayi Makwara
Chapter 9. The Effect of Service Innovation Ambidexterity and Industry Readiness 4.0 on Sustained Competitive Advantage: A Perspective from Tourism SMEs in Jordan; Jehad Aldehayyat, Wafa AwniAlkhadra, Alaa Al-Shorman, and Ahmad Almohtaseb
Chapter 10. Digital Innovation and Competitiveness of New Forms of Tourism Entrepreneurs and SMEs; Yoo Ri Kim and Weizheng Zhang
Chapter 11. Relational Analysis between Innovation, Performance and Competitiveness of Accommodation and Restaurant Businesses SMEs in the Colombian Pacific; Alexander Zuñiga-Collazos, Marysol Castillo-Palacio, and Lina Marcela Padilla-Delgado
Chapter 12. Digitalization and Competitiveness of Wine Producers through Metaverse in an Emerging Economy; Murat Nazli and Burcin Onder
Part 3. Strategy and Resilience
Chapter 13. Knowledge Management and Organizational Performance: The Competitiveness in Hospitality at Four and Five-Star Hotels of Tehran, Iran; Maryam Sedaghat, Morteza Bazrafshan, and Zahed Ghaderi
Chapter 14. Enhancing Tourism Competitiveness: Airbnb and Length of Stay in Yucatan, Mexico; Francisco Iván Hernández-Cuevas, Diana Estefania Castillo Loeza, and Víctor Augusto Pérez-Pérez
Chapter 15. Exploring Co-opetition Mindsets' Influence on Tourism SMEs Performance in Bangladesh: A Perspective of Resource-Based View; Sumyia Akter, Apurba Sarkar, and Sazzad Hossain
Chapter 16. Tourism MSMEs' Competitiveness and Resilience in the Face of Disasters; Shameena Fernando and Neil Carr
Chapter 17. Competitiveness of Malaysian Foodservice Microbusinesses: Exploring Non-Resource-Based Challenges; Trevor Shenal Anton, Alexander Trupp, Marcus L. Stephenson, and Ka Leong Chong
Chapter 18. Mapping Competitiveness in SMEs in Hospitality and Tourism: A Systematic Literature Review; Gülsel Çiftci, Başak Özyurt, and Güney Çetin Gürkan
