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Full Description
Due to the COVID-19 pandemic the entire world experienced a health, humanitarian, and economic crisis with no record in the present century, leading to the paralysis of activities by voluntary or mandatory quarantines. There is great uncertainty about how long the crisis will last and how recovery will be achieved, because of this paralysis and the contraction of demand, auguring a slow recovery.
Research in Administrative Sciences under COVID-19 examines the context surrounding organizations in the face of the COVID-19 Pandemic. Detailing various aspects related to companies and their competitiveness in the face of the global health crisis, chapters cover topics on intellectual capital, burnout (professional exhaustion), stress and technostress, as well as pandemic effects on the human capital of organizations. Developing upon the issues of Corporate Social Responsibility, E-commerce in times of COVID-19 and Design Thinking as a strategy for the economic reactivation of start-ups in Mexico, this volume is the result of research efforts carried out by 23 outstanding researchers from 12 Mexican and Latin American higher education institutions.
Contents
Introduction; Mónica Lorena Sánchez Limón and María Luisa Saavedra García
Part I: Companies and SMEs
Chapter 1. The Systemic Competitiveness of Latin American MSMEs under COVID-19; María del Rosario Demuner Flores, María Luisa Saavedra García, and Elsa Esther Choy Zevallos
Chapter 2. The Livelihood Business Contingency Approach to COVID-19; Arcelia Toledo López and Dora Lilia Guzmán Cruz
Chapter 3. Effects of the Covid-19 Pandemic on the top seven Mexican Exporting Companies; Héctor Alonso Olivares Aguayo, and Ana Laura Medina Conde
Part II: Human Capital and Knowledge Management
Chapter 4. Multi-case study of Knowledge Management at UNAM. Responses under COVID-19; María Guadalupe Calderón Martínez
Chapter 5. The Impact of Burnout on University Workers' Intention to Quit in Times of COVID-19; Mónica Lorena Sánchez Limón, Mariana Zerón Félix, and Oscar Galván Mendoza
Chapter 6. Issues that Impact Academic Stress when Working Remotely under COVID-19: Scale Reliability; Sergio Madero Gómez and Oscar Eliud Ortíz Mendoza
Chapter 7. Technostress in University Students as an Effect of the Coronavirus Pandemic; Julián Ferrer Guerra, Martha Ríos Manríquez, and Carlos Alberto Moncada Sierra
Part III: Marketing and Business Strategies
Chapter 8. The Influence of E-commerce on Consumption Habits under COVID-19 in the City of Durango, Mexico; José Gerardo Ignacio Gómez Romero, Francisco Martín Villarreal Solís, and Xochitl Escamilla Arango
Chapter 9. Design Thinking as a Methodological Strategy for the Economic Reactivation of Start-ups in Mexico under COVID-19; Guillermo Flores Téllez, Jaime Garnica González, and Heriberto Niccolas Morales
Chapter 10. Corporate Social Responsibility in the COVID era. An Exploratory Literature Review; Alan Francisco Rodríguez Jasso, Lucero de Jesús Rodríguez Jasso, and Arturo Briseño García
