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Full Description
The hospitality and tourism industry is one of the fastest growing industries worldwide, with a contribution of 9% to world GDP and 10% of job creation. The fast pace of growth in this industry highlights the importance of applied and pure research studies to address the theoretical and practical problems which the industry faces daily from economic, social, cultural, environmental, political, and technological perspectives. New understanding of both new and traditional research paradigms in the context of tourism and hospitality is vital to strengthen the research culture and find more accurate and reliable solutions for emerging problems.
Contemporary Research Methods in Hospitality and Tourism delivers a comprehensive collection of chapters including new insights for traditional paradigms, approaches, and methods, as well as more recent developments in research methodology in the context of tourism and hospitality. Each chapter connects the discussed approach or method to tourism and hospitality with providing illustration examples. This volume provides an essential resource for academics, undergraduate and graduate researchers, libraries, executives, and practitioners to understand different aspects of research methodology.
Contents
Chapter 1. Introduction; Fevzi Okumus, S. Mostafa Rasoolimanesh, and Shiva Jahani
Chapter 2. Contemporary Research Paradigms & Philosophies; Martin J Gannon, Babak Taheri, and Jaylan Azer
Chapter 3. Procedural ethics vs. Being ethical: A critical appraisal; Fathimath Shiraani, Ismail Shaheer, and Neil Carr
Chapter 4. Get on Task: A Pragmatic Tutorial on Planning and Conducting a Systematic Literature Review; Bernhard F. Bichler, Tanja Petry, Andreas Kallmuenzer, and Mike Peters
Chapter 5. Bibliometric Studies in the Hospitality and Tourism Field: A Guide for Researchers; Carles Mulet-Forteza, Juanabel Genovart-Balaguer, and Patricia Horrach-Rosselló
Chapter 6. Embedded Questions in Online Survey Email Invitations: The Impact on Response Rate and Quality; Cihan Cobanoglu, Luana Nanu, Olena Ciftci, Katerina Berezina, and Muhittin Cavusoglu
Chapter 7. Designing Good Survey Studies; Sara Dolnicar
Chapter 8. Publishing Experimental Research in Hospitality and Tourism: Some Key Insights; Lawrence Hoc Nang Fong
Chapter 9. Conducting a Systematic Qualitative Content Analysis in Hospitality and Tourism Research; Anna M. Stalmirska and Raquel Camprubí
Chapter 10. The Use of Qualitative Content Analysis in Hospitality and Tourism; Kadir Çakar
Chapter 11. Reflections of a Qualitative Researcher: Structuring a Qualitative Research Methodology - An Illustration from a PhD Thesis; Zilmiyah Kamble
Chapter 12. Experience Sampling Method in a Qualitative Study of Tourists' Smartphone Use; Micol Mieli
Chapter 13. Ethnography Explained: Towards Conducting, Analyzing, and Writing an Ethnographic Narrative; Edwin N. Torres
Chapter 14. Abductive Thematic Analysis in Hospitality and Tourism Research; Barbara Tomasella
Chapter 15. The Comparison-Based Case-Study Approach in Hospitality and Tourism Research; Emine Cihangir and Mehmet Şeremet
Chapter 16. Action Research in Hospitality and Tourism Research; Denise O'Leary and David Coghlan
Chapter 17. Applying Grounded Theory in Hospitality and Tourism Research: Critical Reflections; Siamak Seyfi and C. Michael Hall
Chapter 18. What's Past is Prologue: Oral History's Offer to Hospitality and Tourism Research; J. M. Trapp-Fallon and V. Lo Iacono
Chapter 19. Conclusions; S. Mostafa Rasoolimanesh, Shiva Jahani, and Fevzi Okumus