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Full Description
Nature-based tourism (NBT) is a sector where entrepreneurial success is highly knowledge-driven. This insightful book offers a comprehensive evaluation of NBT in a Nordic context, highlighting how long-established Nordic traditions of outdoor recreation practices can reveal lessons for the field more broadly.
Featuring contributions from expert scholars, Nordic Perspectives on Nature-Based Tourism examines the links between place-based resources and value-added experiences. It considers the way in which NBT calls for an integrated approach to manage resources for both outdoor recreation and the development of commercial experience products. Chapters explore Nordic and international perspectives, local communities, market dynamics, firms, creativity, innovations and value-added experience products.
Undergraduate and graduate students and scholars in tourism and related fields such as geography, planning, hospitality, outdoor recreation and natural resource management will find the knowledge and understanding gained from the book invaluable. It will also prove useful for policymakers, entrepreneurs and volunteers.
Contents
Contents:
Preface xii
Introduction xiii
Peter Fredman and Jan Vidar Haukeland
PART I NORDIC AND INTERNATIONAL
PERSPECTIVES ON NATURE-BASED TOURISM
1 Nature-based tourism in a Nordic context 2
Peter Fredman, Jan Vidar Haukeland, Liisa Tyrväinen,
Stian Stensland and Sandra Wall-Reinius
2 Trends in nature-based tourism 16
Jan Vidar Haukeland, Peter Fredman, Dominik Siegrist,
Liisa Tyrväinen, Kreg Lindberg and Yasmine M. Elmahdy
PART II PLACE-BASED RESOURCES AND LOCAL
COMMUNITIES
3 Frameworks to understand natural and cultural resources in
nature-based tourism 33
Knut Bjørn Stokke, Morten Clemetsen, Øystein Aas,
Thrond O. Haugen, Stian Stensland and Thomas Haraldseid
4 From tourist destination to local meeting place: enhancing
visitor experiences and social resilience in rural communities 50
Morten Clemetsen, Knut Bjørn Stokke, Jorunn Barane and
Thomas Haraldseid
5 Nature-based tourism and community resilience 64
Kreg Lindberg, Magnar Forbord and Rita Moseng Sivertsvik
6 Planning the tourism landscape across protected area borders 80
Knut Bjørn Stokke and Morten Clemetsen
PART III MARKET DYNAMICS AND SEGMENTS
7 Characteristics of different nature-based tourism activity markets 96
Petter Dybedal, Jan Vidar Haukeland and Kathrin Stemmer
8 Nature-based tourism package choices: a comparison
across birdwatchers, mountain bikers and hikers 111
Kathrin Stemmer, Knut Veisten, Kreg Lindberg and
Peter Fredman
9 'Good', 'bad' or 'ugly' tourism? Sustainability discourses
in nature-based tourism 130
Monica A. Breiby, Hogne Øian and Øystein Aas
PART IV FIRMS, CREATIVITY AND INNOVATIONS
10 Characteristics of nature-based tourism firms 144
Stian Stensland, Magnar Forbord, Knut Fossgard and
Kristin Løseth
11 The importance of interactions and networks in the
nature-based tourism industry 162
Magnar Forbord and Rita Moseng Sivertsvik
12 Creativity and innovation in nature-based tourism:
a critical reflection and empirical assessment 175
Matthias Fuchs, Knut Fossgard, Stian Stensland and
Tatiana Chekalina
13 Commercial mountaineering, Norwegian friluftsliv and the
gradual march of commodification 194
Kristin Løseth and Peter Varley
PART V VALUE-ADDED EXPERIENCE PRODUCTS
14 The nature-based tourism product 208
Knut Fossgard and Peter Fredman
15 Facilitating smartly packaged nature-based tourism
products through mobile CRM applications 222
Tatiana Chekalina, Knut Fossgard and Matthias Fuchs
16 Fantastic, magical and grandiose: nature's role in event design 237
Lusine Margaryan and Peter Fredman
17 Visual staging of nature-based experiencescapes:
perspectives from Norwegian tourism and event sectors 250
Lusine Margaryan and Knut Fossgard
18 A Nordic perspective on wildlife tourism experiences 263
Stian Stensland, Øystein Aas, Hilde Nikoline Hambro
Dybsand and Thrond O. Haugen
19 Concluding remarks 281
Jan Vidar Haukeland and Peter Fredman
Index
