ツーリズムにおける知識移転:産学官の架橋<br>Knowledge Transfer to and within Tourism : Academic, Industry and Government Bridges (Bridging Tourism Theory and Practice)

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ツーリズムにおける知識移転:産学官の架橋
Knowledge Transfer to and within Tourism : Academic, Industry and Government Bridges (Bridging Tourism Theory and Practice)

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  • 製本 Hardcover:ハードカバー版/ページ数 400 p.
  • 言語 ENG
  • 商品コード 9781787144064
  • DDC分類 338.4791

Full Description

There have been a number of sporadic and disconnected initiatives to improve knowledge transfer between the tourism academia, government and industry. This volume presents and analyses 17 examples of knowledge transfer from countries around the world to identify future directions for business and government managers and academic researchers. Many of the chapters were presented at the first t-Forum global conference. The chapters emphasise the value from academic leadership in developing cohesion and links amongst small business and government, and the importance of a shared innovative vision beyond individual private and public organization objectives. Successful initiatives rely on the personal characteristics of key stakeholders as well as institutional arrangements, emphasising action learning and challenging traditional academic research processes. Best practice knowledge transfer requires government, industry and academia in partnership engaged in open dialogue and debate for project success. Knowledge transfer provides an opportunity to address unprecedented societal, environmental and technological change and disruption.

Contents

Introduction 1. Introduction: Tourism Knowledge Transfer 
Academic lead transfer  
2. Experience design: Academic-industry research collaboration for tourism innovation 
3. Knowledge transfer: can research centers make a difference? 

4. "Best green", a case of synergy between academia and a hotel chain. 
5. Knowledge transfer between educational institutions and tourism destination stakeholders: The Reflective Practice-Based Learning approach to Destination Development 
6. Knowledge Transfer: Can Research Centers Make a Difference 
7. ENTREPRENEURIAL ECOSYSTEMS: knowledge transfer 
8. TOURISM KNOWLEDGE TRANSFER IN BRAZIL: The gap between academy and industry. 

Public- Private partnerships for knowledge transfer

9. Collaborative Marketing Strategy for Tourist Development and Regeneration of the Metropolitan Coast of Naples

10. Tourism Innovation-oriented Public-Private Partnership for the development of smart services at the destination

11. The destination triangle: Towards relational management. 
12. Strategic and Participatory Planning in la Comarca de Los Alerces: The process and outcomes 
13. Intelligent governance for rural destinations: lessons from a European project. 
New approaches

14. Measuring the Quality of Destinations: A Portuguese Case Study 
15. SOCIAL MEDIA AND KNOWLEDGE TRANSFER IN TOURISM: Implications of the use of social media in business analysis 
16. Art, Architecture and Archaeology. Pompeii and Oplontis 
17. Knowledge transfer through journals: A Multidimensional Approach in Tourism Research 
18. New Tourism Distribution Channels 
Conclusion
19. Conclusion 
References

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