ツーリズム・ホスピタリティにおける測定ハンドブック Handbook of Scales in Tourism and Hospitality Research

Gursoy, Dogan/ Uysal, Muzaffer/ Sirakaya-Turk, Ercan

CABI Publishing（2014/12発売）

• 製本 Hardcover:ハードカバー版／ページ数 432 p.
• 言語 ENG
• 商品コード 9781780644530
• DDC分類 338.4791072

Full Description

As the field of tourism and hospitality experiences maturity and scientific sophistication, researchers need to fully understand the breadth and depth of existing scales that help explain, understand, monitor, and predict not only behaviour but also consequences of such behaviour as a function of demand and supply interactions in the field. By introducing the importance of measurement and scales and providing groupings of existing scales The Handbook of Scales in Tourism and Hospitality Research serves as the state of the art reference book in the field of tourism, hospitality and allied fields such leisure, recreation, and services management.

Contents

Section I: Introductions Section II: Scales by category 1: Scales focusing on individual behavior (motivation, satisfaction, performance, benchmarking, involvement, decision making, benefits - sought, values, lifestyle / segment typologies and the like) 2: Scales examining community and impact issues (IMPAC scales, NEP) 3: Scales examining inter organization and firm issues 4: Scales examining human resource issues 5: Scales examining natural / cultural resource use issues 6: Scales examining cross-cultural issues 7: Scales examining benefits of tourism and quality-of-life scales and the like. Section III: Conclusion 8: Subject Index