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Full Description
As the field of tourism grows in maturity and scientific sophistication, it is important to fully understand the breadth and depth of vacation experience value. Current research delivers a multitude of approaches to value creation, represented here as a set of definitions, perspectives, and interpretations of how tourists, as customers, create value alone and with others. Providing an analytical and systematic clarification of the approaches, this book suggests an understanding of the differences, offering new and practical knowledge for tourism scholars and professionals to highlight the relevance of the concept to firms and organizations. Including a framework to distinguish among key resources or antecedents of customer value, this book also considers consumer behaviour and factors affecting value creation from physiological and psychological perspectives. Concluding with a summary of the areas for future research, it is a valuable resource for researchers of tourism, leisure and recreation.
Contents
IStructure 2: Dynamic Drivers of Tourist Experiences 3: Tourist Experience Value: Tourist Experience and Life Satisfaction 4: Conceptualization of Value Co-creation in the Tourism Context 5: Why, Oh Why, Oh Why, Do People Travel Abroad? 6: Revisiting Self-congruity Th eory in Travel and Tourism 7: Moving People: A Conceptual Framework for Understanding How Visitor Experiences can be enhanced by Mindful Attention to Interest 8: Co-creation of Experience Value: A Tourist Behaviour Approach 9: Authenticity as a Value Co-creator of Tourism Experiences 10: Experience Co-creation Depends on Rapport-building: Training Implications for the Service Frontline 11: Approaches for the Evaluation of Visitor Experiences at Tourist Attractions 12: Storytelling in a Co-creation Perspective 13: Tourist Information Search: A DIY Approach to Creating Experience Value 14: Co-creation of Value and Social Media: How? 15: Prices and Value in Co-produced Hospitality and Tourism Experiences 16: Value Creation: A Tourism Mobilities Perspective 17: Guide Performance: Co-created Experiences for Tourist Immersion 18: Value Creation and Co-creation in Tourist Experiences: An East Asian Cultural Knowledge Framework Approach 19: Challenges and Future Research Directions
