Full Description
The things you really want in life are often the most difficult to ask for. Best-selling author and speaker, ASK expert Laura Fredricks knows that, and she knows how to ask anyone for anything with comfort, confidence, and ease. After raising more than $1 billion for nonprofits, businesses, and individuals, Fredricks has developed an approach that works for anyone making a hard ask like:
*Asking for money
*Asking for love
*Asking for help
*Asking for forgiveness
These are just a few of the Asks Fredricks will show you how to navigate, using her 5 Laws on Asking and her never-fail ASK formula. She'll also help you identify which type of asker you are and show you the advantages, challenges, and refinements with each type so that you can perfect your own asking style.
With a successful background in law and philanthropy--careers known for making the toughest and biggest asks, Fredricks has earned her reputation as the ASK expert, the go-to person businesses and individuals turn to for guidance. Hard Asks Made Easy is a must for anyone who wants to ask and get exactly what they need and deserve.
Contents
Acknowledgments
Introduction
1. The Ask—You Always Had It in You
Trust Your Instincts
Tackle the Two Devils
Push Away the Three Temptations
Takeaways
2. The Four Asking Types—Which Are You?
Overview of the Four Asking Types
Quiz Time
The Four Asking Types Quiz
Results
Type 1: The Negotiator
Type 2: The Empathizer
Type 3: The Presenter
Type 4: The Charmer
3. The Three Rules of Asking—Be Prepared, Be Personal, and Be Present
Know Your Audience
Select the Right Environment
Your Tone Is Your Superpower
Are You Listening—Really Listening?
Takeaways
4. Laura's Five Laws of Asking—Law 1
Know Exactly What You Want, with Numbers and Dates
Organization, Stucture, Focus
5. Laura's Five Laws of Asking—Law 2
Write Down Fifteen Things You Think the Person Will Say—and Then Write Down Your Response to Each One
6. Laura's Five Laws of Asking—Law 3
Deliver with Confidence; It's Time to Shine
7. Laura's Five Laws of Asking—Law 4
Clarify What You Think You Heard
75 Percent / 25 Percent Rule
8. Laura's Five Laws of Asking—Law 5
Plan Your Next Move at the End of the Ask
9. How to Ask the Tough Questions
Every Ask Needs to Be Two Sentences and One Question
The Ask for Help: Personal
The Ask for Help: Career
The Ask Is a Conversation, Not a Confrontation
How They Treat the Process Is How You Will Be Treated
The Ask for Money
Investment Ask
The Return-My-Money Ask
The Charitable Ask
The Ask Meeting: Always Let the Person Know It's Not Just Coffee
Add or Subtract the Zeros—the Ask Is the Same
The Ask for Health
The Medical-Procedure Ask
The Prescription Ask
The Insurance Ask
The Ask for Spirituality
The Ask for Trust and Forgiveness
When the Answer Is No
10. Let's Keep It Going
