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Full Description
Are you tired of being treated like just another Dentist? Do you want to be recognized as the Expert you really are? Do you want to own the Competitive Edge that only a book can provide?
If you answered yes to any of these questions, then you'll want to not just read this book, you'll want to consume it! 21 Ways to Build Your Dental Practice with a Book shows you myriad ways to use a book to differentiate yourself, elevate how patients see you and gain the top position as the authority right where you live.
Inside these pages are simple and concise ways to solve your marketing headaches and frustrations for good. PLUS, six Advantage authors, who are dentists just like you, who once felt the same pain and frustration as you do today, share their stories of success. Ultimately, you will discover how making the decision to write and publish a book has changed their practices, forever, and how it will change yours too.
You will learn: How to gain instant authority as an esteemed expert with a book How to use a book as the ultimate practice builder How to use the "author's effect" to have people saying "YES" to you, before they become patients How to use a book to dissolve fee sensitivity How to use a book to double or triple patient referrals And so much more!
Contents
How a book makes you the Authority, celebrity, and expert in your market
Become a darling of the media
Use a book for patient gifts and to create patient loyalty
A book is your marketplace diff erentiator
Use a book to generate Quality referrals
How to use a book as the ultimate practice builder
Be a patient magnet
Use a book to create multiplicity
A book is a cost-eff ective marketing tool
How to be heard Above the noise with a book
Share your message with the World through a book
Build employee loyalty and create an employee training guide with a book
Create a tipping point and compete Against industry giants with a book
A book is a virtual sales force
Be recognized and remembered with a book
A book is the ultimate networking tool
A book is the ultimate business card
Build brand recognition and brand equity for your practice with a book
Build your list
Use a book to become a local celebrity and speaker
How to dissolve fee sensitivity with your book
How to Write a book—Quickly and easily—on a dentist's schedule
