Full Description
Being Ethnographic is a fundamental introductory guidebook to process and utilization of doing fieldwork within real-world settings. It explores our understanding of identities, the future of ethnography and the advancing role of technology in a global, networked society.
The third edition of Being Ethnographic highlights the challenges introduced by the ethnographers' own interests, biases and ideologies and demonstrates the importance of methodological reflexivity.
This fully updated third edition includes:
Discussions on technology and multimodality as hands-on tools for the field
Helpful insights into making thoughtful choices around a research design
Aid in engaging ethically and effectively within the field
Lasting tips for finalising and conducting research
Raymond Madden provides invaluable guidance for applying fundamental ethnographic principles within the field and gives students and researchers everything they need to walk a mile in someone else's shoes.
Contents
Key Concepts And Theoretical Frames
'Definitions', Methods And Applications
Ethnographic Fields: Home And Away
Doing Ethnography
Talking To People: Negotiations, Conversations And Interviews
Being With People: Participation
Looking At People: Observations And Images
Inscription
Description: Writing 'Down' Fieldnotes
Analysis To Interpretation: Writing 'Out' Data
Interpretation To Story: Writing 'Up' Ethnography
Expanding Ethnography
Online Ethnography
Conclusion: Ethnographic Horizons
