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Full Description
A new model for smarter creativity
Innovators and creators work in cultural, economic, and social contexts that shape their work. These contexts are large-scale, filled with overwhelming multitudes of elements and possibilities—but these contexts can be fruitfully "mined" by creative teams. Creativity in Large-Scale Contexts, by Yale professor Jonathan S. Feinstein, introduces a groundbreaking new "network model" to describe how successful innovation can be focused, generated, and accelerated. The book will help teams and organizations innovate smarter and faster.
Feinstein argues that in large-scale contexts creativity happens most efficiently when it is actively "guided" by a creative leader or team. Guiding creativity involves understanding, navigating, and actively using the cultural context, identifying puzzles and opportunities, and spanning these tensions to create novel connections. With thoughtful guidance, creators and creative teams can find their way through the thicket of possibilities faster, smarter, and with less waste.
Creativity in Large-Scale Contexts draws on case studies of famous creators including Virginia Woolf, Albert Einstein, Indigenous artist Clifford Possum, transgender activist and engineer Lynn Conway, and Twitter cofounder Jack Dorsey. Empirically grounded, this book will be essential for teaching and managing creativity and innovation and will open new avenues for future intellectual growth and practice in the field.
Contents
Images, Figures, and Tables
Introduction
Part I: Context
1. The Importance of Context
2. The Structure of Context
3. Examples of Context
4. Modeling Context
5. Ideas and Projects
Part II: Guidance
6. The Challenge of Creativity
7. Guiding Conceptions Introduced
8. Examples of Guiding Conceptions
9. Guiding Conceptions in Greater Depth
10. The Model of Guiding Conceptions and the Benefits of Guided Search
11. Guiding Principles Introduced
12. Examples of Guiding Principles
13. Modeling Guiding Principles and How They Function in Tandem with Guiding Conceptions
Part III: Creation
14. A Core Model of Creativity
15. Creative Journeys
16. Modeling Richer Creative Processes
17. The Creative Development of Fields
18. Supporting Creativity
Conclusion: The Path Forward
Acknowledgments
Appendix
Notes
Index



