Full Description
Undergraduate students of journalism
Contents
Chapter 1Multimedia BasicsMedia on DemandTechnology Changes ContentThe Best of BroadcastThe Power of TextThe Originality of OnlineMore From MobileFocus on the FutureTaking It HomeChapter 2: Finding the StoryStory Building BlocksStory IdeasReporting ToolsSourcesInterviewsTypes of InterviewsInterview Ground RulesNote TakingGetting It RightTaking It HomeChapter 3: Newsgathering: BroadcastSoundVideoLightingOn-Camera InterviewsNonvisual StoriesNatural Sound StoriesWorking AloneTeamworkUndercover ReportingTools of the TradeTaking It HomeChapter 4: Newsgathering: MultimediaThinking Across PlatformsOnline AudioOnline VideoPhotosLinksGraphicsSearching OnlineComputer-Assisted ReportingInvestigative ReportingTools of the TradeTaking It HomeChapter 5: Writing The Story: BroadcastFinding the FocusPlanning Your StoryStory StructureBeginnings and EndingsWatch Your WordsAccuracyRevising Your StoryTaking It HomeChapter 6: Writing The Story: MultimediaUnderstanding AudienceWriting for the WebConverting Stories for the WebSearch Engine OptimizationWriting for Social MediaMoving Into MobileTaking It HomeChapter 7: Storytelling: BroadcastBroadcast Story TypesPlanningChoosing SoundChoosing VideoWriting to SoundWriting to VideoEditingSpecial Story TypesGraphicsTaking It HomeChapter 8: Storytelling: MultimediaSlide ShowsInteractive GraphicsMobile StorytellingBeat BloggingLive BloggingThe Multimedia AdvantageTaking It HomeChapter 9: Producing: BroadcastThe Journalist ProducerShow ChoreographyAudience and RatingsNewscast TeasesSocial Media in the NewscastNewscasts of the FutureTaking It HomeChapter 10: Producing: MultimediaContinuous Production ModeThe Multimedia ProducerGrowing Web AudienceUser-Generated ContentPlanning the Multimedia StoryTaking It HomeChapter 11: Delivering The NewsVoicingStand-UpsLive ShotsDebriefersPodcastingTaking It HomeChapter 12: Multimedia EthicsThinking About EthicsMultimedia IssuesCorrectionsTransparency and BiasAdvertising and Public RelationsPlagiarism and CopyrightDigital ManipulationBloggingSocial MediaCommentsMultimedia SolutionsDiversityTaking It HomeChapter 13: Getting Ready For The Real WorldMultimedia Job SearchesJob ApplicationsInterviewsThe Journalism BusinessTaking It Home