Full Description
Analyzing the relationship between medicine and the media from different perspectives, these new essays fill a gap in this emerging field, providing new information on approaches to health communication and important reevaluations of health literacy theories.
The contributors discuss ideas and methodologies across a range of topics, including multifaceted health communication, media coverage of maternal health, the rhetoric of diagnosis in autoimmune illness, media representation of the sick in data-driven healthcare, and health news coverage in print media.
Contents
Table of Contents
Foreword—Mass Media, Health, Communication: Main Issues (Maria Marczewska-Rytko)
Introduction—Media and Health: Contemporary Approaches (Valentina Marinescu and Bianca Mitu)
Part One. Narratives of Health and Illness
Multifaceted Health Communication (Sinikka Torkkola)
Narratives of Media Coverage of Maternal Health: Quest for New Dimensions (Alfred Okoth Akwala and Lynete Lusike Mukhongo)
Autoimmune Illness and the Rhetoric of Differential Diagnosis: Loss, Suppression and Negation from Patient Narratives and Medical Histories (James A. Wren)
Bridging the Medical Divide: Communication as a Metaphor in HIV Cases (Naga Mallika Gudipaty)
Part Two. Anthropology of Communicating Health and Illness
The Sick Person Remediated in Data-Driven Health Care (Suneel Jethani)
Extraterrestrial Pregnancies and Nasal Implants: A Mythologization of Biopower? (Marika Moisseeff)
Public Health Care in Private Hospitals: A Critical Analysis of the Aarogyasri Health Insurance Scheme (Sajit M. Mathews and Ravindra Kumar Vemula)
Part Three. Media Coverage of Health and Illness
Health News Coverage in Print Media: Is It Healthy? (Sriram Arulchelvan)
Media Coverage of Health and Illness in Romania (Valentina Marinescu)
Population Health in Interwar Romania Reflected in the Sociological School of Bucharest's Research and Publications (Bogdan Bucur)
Conclusion—Media and Health, Challenges and Opportunities (Valentina Marinescu and Bianca Mitu)
About the Contributors
Index
