Full Description
With some 280 colour illustrations, Introduction to Modern Design takes us on a visual survey of design from the Industrial Revolution of the eighteenth century to the Maker Movement of today. It offers a new understanding of the birth of modern design in the early twentieth century and chronicles the way its meaning has changed over the decades. The narrative is supported by twenty-six readings from significant texts by designers and critics, offering readers an opportunity to learn about design from those who created it and those who commented on it as it was done.
The focus of this book is on the objects themselves—from industrial design, furniture, ceramics, textiles, graphics, electronics, to automobiles—and explores the development of these designs in relation to industrialization, technology, environmental responsibility, consumerism, individual needs, and the expression of the social values of their day. Clearly written and accessible, Introduction to Modern Design provides a succinct history of, and fascinating insights into, the world of design.
Contents
Preface: Defining Design
Design and Decoration
1. Design and Industry (1750 to 1860)
Industrialization
Style and Ornament
Design Reform
2. Life, Art, and Design (1860 to 1910)
Arts and Crafts Movement
Aesthetic Movement
Art Nouveau
Design and Form
3. Birth of Modern Design (1900 to 1940)
From Ornament to Form
Simplicity
Standardization and Rationalization
4. Design and the European Modern Movements (1910 to 1930)
Cubism and Its Impact
Suprematism and Constructivism
De Stijl
5. European Modernism (1920 to 1940)
Modernism and the Machine Style
Machine Modernism at the Bauhaus
Machine Modernism Elsewhere
Modernism and the Organic Style
6. Industrial Design (1930 to 1940)
Streamlining and Styling
Industrial Design in the United States
Design in Europe
The World of Tomorrow
7. Modern Design for Everyone (1940 to 1965)
Wartime Innovations
Good Design
Beyond Good Design
Design in Europe and Japan
8. Revolutionary and Postmodern Design (1960 to 1985)
Cutting-Edge Materials and Processes
High-Tech
Radical Design
Postmodernism
9. Design and the Consumer (1980 to 2000)
Expressive Design
Engaging Materials, Forms, and Technology
Choices
Low-Tech
10. Responsible Design (since 1970)
Critique of Industrial Design
Self-Reliance
Care for the Planet
Design for Individuals
Design and Technology
11. Design in the Digital Age (since 2000)
Smart Products and Processes
Ornament Made Modern
Conceptual and Critical Design
12. Extending Design (since 2000)
Design Thinking
Design Making
For Further Reading
Sources of Sidebar Excerpts and Quotations
Credits
Index
