グローバル化とアメリカ大衆文化（第３版） Globalization and American Popular Culture (Globalization) （3TH）

Crothers, Lane

Rowman & Littlefield Pub Inc（2012/07発売）

• 製本 Hardcover:ハードカバー版／ページ数 275 p.
• 言語 ENG
• 商品コード 9781442214958
• DDC分類 306.0973

基本説明

Offers a thoughtful examination of both the appeal of American products worldwide and the fear and rejection they induce in many people and nations around the world.

Full Description

Now in a fully revised and updated edition, this concise and insightful book explores the ways American popular products such as movies, music, television programs, fast food, sports, and even clothing styles have molded and continue to influence modern globalization. Lane Crothers offers a thoughtful examination of both the appeal of American products worldwide and the fear and rejection they induce in many people and nations around the world. Concluding with a projection of the future impact of American popular culture, this book makes a powerful argument for its central role in shaping global politics and economic development.

Contents

Chapter 1Chapter 2: "American" Popular Culture in Movies, Music and TelevisionChapter 3: The Global Scope of American Movies, Music, and TelevisionChapter 4: The American Global Cultural BrandChapter 5: Global Trade and the Fear of American Popular CultureChapter 6: American Popular Culture and the Future of GlobalizationRecommended Readings