Full Description
2Dexplores the fundamental elements, principles, and applications of two-dimensional design for print and screen-based media. This striking new book covers 2D applications in a variety of visual communications - from graphic design and advertising design to environmental design and illustration. Building a strong foundation in two-dimensional design, 2D: Visual Basics for Designers not only provides readers with essential content; it also teaches the conceptual and analytical skills designers must have to think visually, critically, and creatively.
Contents
Part 1Typography. Part 2: Principles of Composition. Balance. Visual Hierarchy. Rhythm. Unity. Part 3: Illusion - Space and Movement. Perspective, Proportion and Scale. The Illusion of Three Dimensional Space. The Illusion of Movement.