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基本説明
A comprehensive A-to-Z, interdisciplinary, one-stop reference to a broad array of introductory business topics worldwide with some 1,200 articles including profiles of the Fortune 100 global companies and 50 to 75 countries with the highest Gross Domestic Products. The bulk of the content will discuss introductory international business concepts ranging from culture shock to currency hedging, political risk, off-shoring, and transnational corporations.
Full Description
2009 RUSA Outstanding Business Reference
Business in today's world is increasingly diverse. Undertaking commerce, even by an individual, can mean working globally through a welter of new media with opportunities of all kinds rapidly appearing. The boundaries, scope, content, structures, and processes of a business activity can morph into completely different ones in the course of a project. Contemporary businesses, and certainly future businesses, find it incumbent upon them to fit within the requirements of environmental and economic sustainability of the others who inhabit our world.
With more than 1,000 entries, the Encyclopedia of Business in Today's World is packed with essential and up-to-date information on the state of business in our world. Not only does it reflect where business is, it also conveys the trajectory of business farther into the 21st century. These four volumes provide clear overviews of the important business topics of our time, ranging from culture shock to currency hedging, political risk, offshoring, and transnational corporations. The wealth of topics represent an integrated vision by the editor of a perplexity of functions, technologies, and environmental factors.
Key Features
Provides insight into the development and current business situation globally through articles on many individual countries
Examines the processes, responsibilities, and ethics of business in the global market
Offers entries written by experts from diverse fields
Includes an appendix that looks at World Trade Organization statistics
Presents a vast range of topics, including key companies, business policies, regions, countries, dimensions of globalization, economic factors, international agreements, financial instruments, accounting regulations and approaches, theories, legislation, management practices and approaches, and much more
Key Themes
Competitive Forces
Countries
Corporate Profiles
Cultural Environments
Economics of International Business
Economic Theories of International Business
Ethics, Corruption, and Social Responsibility
Export/Import Strategies
Foreign Direct Investment
Globalization and Society
Human Resource Management
International Accounting
International Finance
International Monetary System
International Trade
Legal and Labor Issues
Management and Leadership
Manufacturing and Operations
Marketing
Political Environments
Regional Economic Integration
Supranational and National Organizations
The Encyclopedia of Business in Today's World serves as a general, nontechnical resource for students, professors, and librarians seeking to understand the development of business as practiced in the United States and internationally.
