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Full Description
Microeconomics for Public Managers presents a rigorous non-mathematical introduction to the study of microeconomics geared towards managers of nonprofit institutions.
Provides an introduction to the economist's toolkit for students destined for not-for-profit enterprises and public institutions
Topics are selected for their relevance to the non-profit sector, enabling key issues to be covered in greater depth than standard microeconomic textbooks
Pertinent case studies and cost-benefit analysis are utilized throughout
Features end-of chapter problem sets and study questions
Describes economic decision-making applicable to non-profit managers
Accompanying website with instructor materials is available at www.blackwellpublishing.com/keating
Contents
Organizational Alternatives Part I: Institutional Setting
Chapter 1. Managerial Economics in Public and Nonprofit Administration: An Overview
Chapter 2. Characteristics of the Government and Private Nonprofit Sectors
Part II: Consumer Theory and Public Goods
Chapter 3. Demand and Supply
Chapter 4. Estimating Client Choice
Chapter 5. Market Failure and Public Choice
Part III: Production Theory and Public Administration
Chapter 6. Production and Costs
Chapter 7. Market Structure in Government and Nonprofit Industries
Chapter 8. Selecting the Right Niche and Setting Client Fees
Chapter 9. Strategic Goals: If Not Profit, What?
Part IV: Input Markets and Cost-Benefit Analysis
Chapter 10. Employing Labor and Capital
Chapter 11. Cost-Benefit Analysis
Index
