- ホーム
- > 洋書
- > 英文書
- > Business / Economics
Full Description
The fundamental textbook for planning and delivering sustainable events that align with global development goals.
Sustainability in Events Management provides upper-level undergraduate and postgraduate students with a comprehensive framework for designing, managing and evaluating events that balance environmental, social and economic priorities. In line with the UN's Sustainable Development Goals (SDGs), this textbook connects theory with practice to prepare students for responsible and impactful careers in event management.
Focusing on the triple bottom line (TBL) of people, planet and profit, this textbook explores how sustainability can be embedded across every stage of the event lifecycle from selecting venues and catering suppliers to stakeholder engagement and post-event evaluation. Students will learn how to measure sustainability performance, manage long-term impacts and apply ethical and economic considerations to diverse event contexts.
Pedagogical features include:
- Learning outcomes that clarify objectives and guide progress
- Reflective questions to build critical thinking and applied analysis
- A glossary of key sustainability and events terms
- Real-world examples from the 2024 Paris Olympics, the Edinburgh Fringe Festival and Hong Kong's Bun Festival, connecting theory to live industry contexts
- Structured evaluation models for continuous improvement
Sustainability in Events Management provides students with the insight, tools and confidence to deliver events that contribute meaningfully to sustainable development worldwide.
Contents
Chapter - 00: Introduction: Events and the Triple Bottom Line;
Chapter - 01: An Overview of the Event Industry and Sustainability;
Chapter - 02: The 'Why' and 'How' of a Sustainable Event;
Chapter - 03: The Targets of a Sustainable Event;
Chapter - 04: Choosing a Sustainable Venue;
Chapter - 05: Stakeholders in a Sustainable Event;
Chapter - 06: Designing a Sustainable Event;
Chapter - 07: Delivering and Evaluating a Sustainable Event;
Chapter - 08: Making an Event Safe as an Important Aspect of Sustainability;
Chapter - 09: What is Needed to Run a Sustainable Event;
Chapter - 10: Digital Marketing for Sustainable Events;
Chapter - 11: Conclusion: The Future of the Event Industry



