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Full Description
Hotel Operations Management addresses the significant shifts in practices, strategies and technologies that have redefined the hotel and hospitality industry.
This textbook looks at:
-New best practices, including health and safety protocols, digital transformation and changing guest expectations
-Resilience and crisis management, providing a detailed analysis of current best crisis management strategies
-Sustainability and innovation, exploring eco-practices in hotel operations as well as applications of AI and big data analytics to elevate of guest experience
-Human resources and leadership, including employee well-being, remote workforce management and the exercise of leadership in times of crisis
Featuring real-world examples from Hilton Hotels, India's luxury chain Taj Hotels and the American Hotel Lodging Association (AHLA) as well as best practice tips from leading professionals, this textbook will prepare students for a future career in hospitality and hotel management. This textbook is further supported by online resources of PowerPoint lecturer slides, an instructor's manual and additional real-world examples and student exercises.
Contents
Chapter - 01: Introduction: The New Hospitality Landscape;
Chapter - 02: Adaptive Strategies;
Chapter - 03: Crisis Management and Resilience;
Chapter - 04: Digital Transformation in Hospitality;
Chapter - 05: The Evolution of Guest Experiences;
Chapter - 06: Sustainability and Innovation in Hotel Operations;
Chapter - 07: Contemporary and Future-Focused Human Resources Strategies;
Chapter - 08: Marketing and Brand Management in the New Era;
Chapter - 09: Financial Management and Accounting: Navigating Crisis, Embracing Change;
Chapter - 10: Legal and Ethical Issues in Hotel Operations;
Chapter - 11: Future of Hotel Operations
