Full Description
Ready to build credibility and optimize your communications for real business impact?
Accessible Communications is a practical guide designed for professionals seeking to develop effective, inclusive messaging that aligns with evolving regulations and business goals. Written by award-winning communications consultants Lisa Riemers and Matisse Hamel-Nelis, this book offers clear models and frameworks to help you apply accessibility principles confidently across emails, documents, videos and social media. With real-world examples and actionable tools, it helps you to build trust with your audience that expands reach, protects reputation and enhances career growth.
You'll learn how to:
- Build accessibility into your communications strategies from the outset
- Apply practical tools that optimize messaging across multiple formats
- Understand evolving legislation and its impact on communications
- Develop skills to increase audience trust
This guide supports your career development by helping you create more impactful communications that comply with regulations and drive business value.
Themes include: Accessibility and inclusivity, Communication strategy and frameworks, Practical application and tools, Career development and credibility building, Regulatory compliance and business impact
Contents
Chapter - 00: Preface
Section - ONE: Laying the Groundwork: Understanding the Fundamentals of Accessibility, Legislation and Building an Accessible Culture
Chapter - 01: The Foundation: Understanding the Basics of Accessibility and Disability
Chapter - 02: What You Need to Know to Be Compliant: Standards, Guidelines and Laws
Chapter - 03: Creating a Strategic Cultural Shift Towards Accessibility
Section - TWO: Putting it Together: A Practical Guide on Embedding Accessibility into Your Workflow
Chapter - 04: Creating Content with Plain and Inclusive Language in Mind
Chapter - 05: Writing for and Creating an Accessible Web Presence - The Basics
Chapter - 06: Getting Started with Accessible Documents
Chapter - 07: Creating Accessible Social Media Content
Chapter - 08: Making Videos and Podcasts for Everyone
Section - THREE: Looking Toward the Future
Chapter - 09: Future Challenges and Opportunities: How to Stay Ahead of the Curve
Chapter - 10: Checklists
