The Extended Reality Blueprint : Demystifying the AR/VR Production Process

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The Extended Reality Blueprint : Demystifying the AR/VR Production Process

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  • 製本 Hardcover:ハードカバー版/ページ数 240 p.
  • 言語 ENG
  • 商品コード 9781394207688
  • DDC分類 006.8

Full Description

Follow a tried-and-tested approach to integrating augmented and virtual reality into your business

The Extended Reality Blueprint focuses on design for non-gaming or gaming adjacent applications in extended reality (XR), including augmented and virtual reality. Author Annie Eaton is a leading producer of immersive content in the XR space. Many of Annie's clients come to her with the same questions, often not knowing where to begin as they seek to implement extended reality solutions into their business. This book presents the discovery and product development process through an immersive technology lens. You will walk through the XR production process and learn how to apply this technology directly within your organizations in a meaningful and effective way. Join leading businesses like Delta Air Lines, Mars Wrigley, Georgia-Pacific, and JLG Industries, and learn how top companies are leveraging XR for greater market share, engagement, and profit.

Learn about the latest applications of extended reality (XR), including augmented and virtual reality.
Discover the steps of the XR product development process, including how to find profitable uses of XR and decide on technology suites.
Assemble effective teams of XR developers, designers, artists, and other key members to bring your projects to fruition and success.
Learn from the real-world examples and lessons learned of businesses that have taken the leap into extended reality.

The Extended Reality Blueprint, delivers a concrete, actionable process for brining extended reality into your organization and embracing this crucial technology to remain current.

Contents

Acknowledgments ix

About the Author xi

Introduction xiii

Chapter 1 Perspective 1

Chapter 2 Hardware 13

Chapter 3 Finding a Use Case 25

Chapter 4 Reference 39

Chapter 5 Design 49

Chapter 6 User Experience 65

Chapter 7 Production 79

Chapter 8 Environment 93

Chapter 9 Prototype 107

Chapter 10 Testing 119

Chapter 11 Iteration 133

Chapter 12 Development 145

Chapter 13 Quality 159

Chapter 14 Deployment 173

Chapter 15 Measuring Success 187

Chapter 16 The Future 201

Index 215

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