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Full Description
Emphasizing the practical side of Technology and Innovation Management, this book includes significant contributions to the practice of strategizing, management of competences and innovation management. While the findings are research-based, each contribution has 'managerial implications' which cover the recommended implementation.
Contents
PART I: STRATEGY Developing Innovation Strategies: How to Start? - A Systemic Approach using the Innovation Architecture; H.Tschirky & G.Trauffler Organization of International Market Introduction: Can Cooperation between Central Units and Local Product Management Influence Success?; A.Baumgarten, C.Herstatt & C.Fantapié Altobelli M&A and Innovation: the Role of Relatedness between Target and Acquirer; B.Cassiman, M.G.Colombo & L.Rabbiosi Revisiting the Firm's R&D and Technological Ecosystem - a Case from a Large IT Firm; T.Durand PART II: COMPETENCE Getting Value from Technology: A Process Approach; C.Farrukh, D.Probert & R.Phaal Successful New Product Development by Optimizing Development Process Effectiveness in Highly Regulated Sectors: the Case of the Spanish Medical Devices Sector; A.J.J.Pullen, C.Cabello-Medina, P.C.de Weerd-Nederhof, K.Visscher & A.J.Groen Roadmapping at Printco: One Company's Experience; R.Mitchell, R.Phaal, C.J.P.Farrukh & D.R.Probert Performance Measurement in Supply Chain Collaboration; D.Cetindamar & B.Çatay PART III: INNOVATION Understanding Discontinuous Technology and Radical Innovation; G.Trauffler & H.Tschirky Market Research for Radical Innovations - Lessons from a Lead User Project in the Field of Medical Products; C.Herstatt Relying on Experts: How to Effectively Gather Information for Innovation Projects from Market Specialists; C.Herstatt, C.Lüthje & C.Lettl Generating Innovations Through Analogies - an Empirical Investigation of Knowledge Broker; K.Kalogerakis, C.Herstatt & C.Lüthje
