Industrial Organization : Competition, Strategy and Policy （5TH）

Lipczynski, John/ Goddard, John/ Wilson, John

Pearson Education Limited（2017/06発売）

• 製本 Paperback:紙装版/ペーパーバック版／ページ数 880 p.
• 言語 ENG
• 商品コード 9781292121710
• DDC分類 338.6

Full Description

Industrial Organisation: Competition, Strategy, Policy provides a thorough treatment of the core concepts and theories underlying the economics of industrial organization.

 

In this new fifth edition, the authors use an array of empirical examples and case studies to analyse the structure, behaviour and performance of firms and industries.

Contents

Part I: Theoretical Foundations



1 Industrial organization: an introduction
2 Production, costs, demand and profit maximization
3 The neoclassical theory of the firm
4 Managerial and behavioural theories of the firm
5 Transaction costs, agency and resource-based theories of the firm
6. Corporate governance

Part II: Structural Analysis of Industry



7 Oligopoly: non-collusive models
8 Oligopoly: collusive models
9 Game Theory
10 Concentration: measurement and trends
11 Determinants of seller concentration
12 Barriers to entry
13 Market structure, firm strategy and performance

Part III: Analysis of Firm Strategy



14 Pricing
15 Auctions
16 Product differentiation
17 Advertising
18 Research and development
19 Horizontal mergers and strategic alliances
20 Vertical integration
21 Vertical restraints
22 Network goods and services
23 Diversification

Part IV: Analysis of Public Policy



24 Competition policy