Principles of Microeconomics : A Streamlined Approach (The Mcgraw-hill Series in Economics) （3TH）

Frank, Robert H./ Bernanke, Ben/ Antonovics, Kate/ Heffetz, Ori

McGraw-Hill College（2016/02発売）

• 製本 Paperback:紙装版/ペーパーバック版／ページ数 266 p.
• 言語 ENG
• 商品コード 9781259120893
• DDC分類 338

Full Description

Principles of Economicsunderstanding of economics by focusing on core concepts. Fewer themes, less math rigor, and a new suite of video resources allow instructors the flexibility to teach the course they want to teach, whether it's adopting a flipped classroom format, administering a course online, or just bringing more engaging, digital content into their lectures. Students benefit from more repetition of basic concepts and support through the interactive resources in Connect, resulting in a greater mastery and retention of core economic ideas. Connect is the only integrated learning system that empowers students by continuously adapting to deliver precisely what they need, when they need it, and how they need it, so that your class time is more engaging and effective.

Contents

PART 1 Introduction1 - Thinking Like an Economist 2 - Supply and Demand 3 - A Brief Look at Macroeconomics PART 2 Competition and the Invisible Hand 4 - Demand and Elasticity 5 - Perfectly Competitive Supply 6 - Efficiency, Exchange, and the Invisible Hand in Action PART 3 Market Imperfections 7 - Monopoly, Oligopoly, and Monopolistic Competition 8 - Games and Strategic Behavior 9 - Externalities and Property Rights PART 4 Economics of Public Policy 10 - Using Economics to Make Better Policy Choices PART 5 International Trade 11 - International Trade and Trade Policy NER(01): WOW