Full Description
This fully revised edition of Communicating Emergency Preparedness: Practical Strategies for the Public and Private Sectors includes timely case studies, events, and references to articles and opinions about the direction of emergency preparedness communication. The authors draw upon their professional endeavors to inject a new sense of practicality to the text. New images displaying emergency preparedness campaigns are used to further illustrate the materials being presented. For instructors and practitioners alike, this book continues to provide the how-to instruction that is often required, and will only improve upon the success of the first edition in doing so.
Contents
Table of Contents
Acknowledgements
Introduction
Chapter 1: individual Preparedness: In Theory and In Practice
Chapter 2: Managing Risk, Emergencies, and Disasters
Chapter 3: The Campaign - Step 1: Early Planning
Chapter 4: Step 2- Develop a Campaign Strategy
Chapter 5: Campaign Implementation and Evaluation
Chapter 6: Program Support
Chapter 7: Emergency Management Public Education Case Studies
