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Full Description
Jordan Goodman explores the historical transformation of tobacco from Amerindian shamanism to global capitalism, from the food of the spirits to the fatal epidemic, from the rough pipe and cigar to the modern-day cigarette. This scholarly and comprehensive survey combines up-to-date published work with primary research to provide a systematic way of understanding current debates from a historical perspective. Goodman draws on a wide range of disciplines to present a history that explores larger themes, such as colonialism, consumerism, medical discourse and multinational enterprise. The book reveals the complex web of dependence and relationships surrounding this controversial commodity.
Contents
1. What is Tobacco? The Botany, Economics and Chemistry of a Strange Plant 2. Food of the Spirits: Shaminism, Healing and Tobacco in Amerindian Cultures 3. Why Tobacco? Europeans, Forbidden Fruits and the Panacea Gospel 4. Rituals, Fashions and a Medical Discourse: Tobacco Consumption Before the Cigarette 5. The Little White Slaver: Cigarettes, Health and the Hard Sell 6. Wholly Built Upon Smoke: the Impact of Colonialism 7. Tobaccy's King Down Here ... : Planter Culture to 1800 8. A Poor Man's Crop? The Globalization of Tobacco Culture Since 1800 9. To Live By Smoke: Tobacco is Big Business Conclusion 10. To Die by Smoke: Whither Tobacco?
