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Full Description
This book represents a comprehensive, authoritative and up-to-date analysis of key sectors in the hospitality and tourism industries in China and India, and will address the market's growing need for information on Tourism in China and India. The text will be written in an accessible style drawing on the authors' wealth of theoretical, educational and industry experience. The text will contain inputs from academic colleagues and commercial contacts from the identified region.
Case studies will give real life experiences of hospitality and tourism companies and organisations operating in this region and will include interactive exercises and discussion points.
Contents
Foreword by key hospitality and tourism figures from China and India
Contents
Preface
Introduction
Part1 The Chinese and Indian Context
Chapter one: The economic environment
Chapter two: The cultural background
Chapter three: Social and demographic perspectives
Chapter four: Tourism trends
Part2 Hospitality and Tourism Development and Management in China (including Hong Kong and Macau)
Chapter five: Hotels and resorts
Chapter six: Restaurants, fast food and contract food service
Chapter seven: Tourism business
Part3 Hospitality and Tourism Development and Management in India
Chapter eight: Hotels and resorts
Chapter nine: Restaurants, fast food and contract food service
Chapter ten Tourism business
Conclusions and future developments
Case Studies
Appendices
Index of hospitality and tourism operators
Subject index
