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Full Description
This book investigates the extent to which a Public Service Broadcasting (PSB) ethos has been extended to the online world in Europe. It examines the most significant policy initiatives carried out by PSBs in Europe on online platforms, and analyzes how the public service philosophy is being reinvented by policy makers.
Contents
Contents List of tables 1. Introduction 2. The European and Global Policy Framework of Public Service Broadcasting 3. Theorizing Public Service Broadcasting Online 4. A Normative Framework for PSB Online: The Idea of PSB 2.0 5. Comparing Histories of PSB in Denmark, France, the UK, Spain and Italy 6. Historical, Political and Cultural Legacies: The Impact on PSB Online 7. European Union Influence on PSB Online 8. Commercial Pressure from Rival Competitors: The Impact on PSB Online 9. Conclusion Bibliography Endnotes