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Full Description
The hospitality industry's rapid evolution provides career-seekers with tremendous opportunity-and unique challenges. Changes in the global economy, rising interest in ecotourism, the influence of internet commerce, and myriad other trends contribute to the dynamic nature of this exciting field. Introduction to Hospitality Management presents a thorough overview of historical perspectives, current trends, and real-world practices. Coverage of bar and restaurant management, hotel and lodging operations, travel and tourism, and much more gives students a comprehensive survey of this rewarding field.
Focusing on practicality, this text presents real-world examples of traditional methods alongside insightful discussions surrounding changes in consumer demands and key issues affecting the industry. The industry's multifaceted nature lends itself to broad exploration, and this text provides clear guidance through topics related to foodservice operation, convention management, meeting planning, casino and gaming management, leadership and staffing, financial and business models, and promotion and marketing. Emphasis on career planning and job placement strategies give students a head start in charting their future in hospitality.
Contents
Preface vii
Acknowledgments xi
About the Authors xiii
Part I The Hospitality Industry
1 The Hospitality Industry and You 3
2 Growth and Change in the Hospitality Industry 35
Part II Foodservice
3 The Foodservice Industry 63
4 Restaurant Operations 78
5 Onsite Foodservice 97
6 Beverage Management 125
Part III Lodging
7 The Lodging Industry 147
8 Hotel and Lodging Operations 173
9 Food and Beverages in Hotels 207
Part IV Tourism
10 The Tourism Industry 233
11 Destinations: Tourism Generators 262
12 Event Management 296
Part V Management
13 Accounting 331
14 Human Resources 349
15 Service Management 371
16 Leadership and Management 388
Index I-1
