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Full Description
Originally published by Stevenson, Inc., this practical resource features goal-setting procedures, ways to engage key staff and others, and action plans for shaping effective annual fundraising strategies for nonprofit organizations.
Important topics covered include:
Annual dollar and participation goals
Board engagement
Committee objectives
First-year plans
Direct mail appeals
Quantifiable objectives
Staff retreats
Monitoring progress
Outreach to diverse audiences
Volunteer involvement
Analysis and evaluation
Please note that some content featured in the original version of this title has been removed in this published version due to permissions issues.
Contents
Front Matter (Pages: 1-3) CHAPTER 1 Getting Started: Examine Historical Data, Conduct Internal Audit (Pages: 4-9)
CHAPTER 2 Analyze Existing Member Categories: Benefits and Dues Structure (Pages: 10-13)
CHAPTER 3 Begin a Collective Planning Process (Pages: 14-20)
CHAPTER 4 Goal-Setting Procedures (Pages: 21-24)
CHAPTER 5 Recruitment and Retention Planning (Pages: 25-30)
CHAPTER 6 Include Chapter Development in Your Plans (Pages: 31-35)
CHAPTER 7 Member Events, Project (Pages: 36-37)
CHAPTER 8 Member Recognition (Pages: 38-39)
CHAPTER 9 Put Your Plan into Written form (Pages: 40-45)
CHAPTER 10 Monitor Progress and Evaluate Success (Pages: 46-48)
