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Full Description
Originally published by Stevenson, Inc., this practical resource features dozens of ideas on how to plan effective, profitable, wow-factor galas, including:
Essential first steps for successful galas
Tips for budget planning and cost-conscious measures
Volunteer and board member involvement
Revenue-boosting ideas
Event publicity and promotion
Ways to maximize attendance
Effective live and silent auctions
Event checklists
Budget estimations
Leadership
Preview parties
Chairperson responsibilities
Engaging the wealthy
Ticket sales strategies
Venue selection
Assessment forms
Volunteer committees
Online promotion
Event security
Please note that some content featured in the original version of this title has been removed in this published version due to permissions issues.
Contents
Front Matter (Pages: 1-3) CHAPTER 1 Essential First Steps (Pages: 4-7)
CHAPTER 2 Budgeting & Cost-Conscious Advice (Pages: 8-15)
CHAPTER 3 Volunteer & Board Involvement (Pages: 16-23)
CHAPTER 4 Revenue: Gala Sponsorships (Pages: 24-29)
CHAPTER 5 Publicizing Your Gala, Creating Buzz (Pages: 30-34)
CHAPTER 6 Revenue: Maximizing Attendance, Ticket Sales (Pages: 35-41)
CHAPTER 7 Revenue: Making the Most of Live, Silent Auctions (Pages: 42-48)
CHAPTER 8 Creating a Crowd-Pleasing Experience (Pages: 49-57)
CHAPTER 9 Post-Event & Evaluation Procedures (Pages: 58-61)
