The Triple Bottom Line : How Today's Best-Run Companies Are Achieving Economic, Social, and Environmental Success-And How You Can Too / Savitz, Andrew W./ Weber, Karl (CON)

３つのボトムライン：優良企業による収益・社会・環境面での成功法（改訂版）<br>The Triple Bottom Line : How Today's Best-Run Companies Are Achieving Economic, Social, and Environmental Success-And How You Can Too （REV UPD）

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３つのボトムライン：優良企業による収益・社会・環境面での成功法（改訂版）
The Triple Bottom Line : How Today's Best-Run Companies Are Achieving Economic, Social, and Environmental Success-And How You Can Too （REV UPD）

Savitz, Andrew W./ Weber, Karl (CON)

ウェブストア価格 ¥5,715（本体¥5,196）
Jossey-Bass Inc Pub（2013/11発売）
外貨定価 US$ 32.00
ポイント 51pt

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製本 Hardcover:ハードカバー版／ページ数 335 p.
言語 ENG
商品コード 9781118226223
DDC分類 658.408

Full Description

The classic guide to sustainability strategy and implementation—updated for today's businesses To ensure business success, companies must embrace sustainable management. Firms need to find the overlap between business interests and the interests of society and the environment before they can secure a lasting competitive edge. By making the case for sustainability as a fundamental business practice, The Triple Bottom Line became an instant classic when first published in 2006, showing a generation of business leaders how to find their sustainability sweet spot—where profitability merges seamlessly with the common good. Now updated with ground-breaking stories of successes and failure, this revision of The Triple Bottom Line is a critical resource for all managers and leaders.

Features in-depth success stories of sustainability practices at major firms such as Wal-Mart, GE, DuPont, American Electric Power, and PepsiCo—and shows why companies such as BP and Hershey continue to fail
Draws on Andy Savitz's 25 years of pioneering consulting and research in the field
Includes all-new reporting and analysis on the practice of sustainability and the triple bottom line in business today, providing new insights on where sustainability is headed

The Triple Bottom Line is essential reading for any firm to meet the challenge of creating lasting value for both shareholders and society.

Introduction 1

Part One The Sustainability Imperative 11

1 A Bitter Aftertaste: Hershey Struggles to Master the Sustainability Challenge 13

2 The Sustainability Sweet Spot: How to Achieve Long-Term Business Success 33

3 The Age of Sustainability 53

4 Business Responds 76

5 The Backlash against Sustainability 92

6 Renewing the Penobscot: ''A More Productive Use of Capital'' 107

Part Two How Sustainability Can Work for You 129

7 Where Do You Stand Today? Your Sustainability Self-Assessment 131

8 Sustainability Jiu-Jitsu: Turning Short-Term Challenges into Opportunities 145

9 Shaping Your Sustainability Strategy 156

10 Implementing Your Sustainability Program 175

11 Managing Stakeholder Engagement 190

12 Dealing with Special Stakeholder Challenges 211

13 Measuring and Reporting Your Progress 237

14 Aligning Your Culture to Support Sustainability 256

15 The Emerging Multipurpose Company 270

Appendix: Creating a Sustainability Management System 289

Notes 300

Acknowledgments 314

About the Authors 320

Index 323