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Full Description
Trust and ESG Strategies explores how trust shapes the design, implementation, and impact of Environmental, Social, and Governance (ESG) initiatives across sectors and regions. As ESG moves from a niche concern to a central lens for evaluating organizations, questions about credibility, greenwashing, and stakeholder confidence have become impossible to ignore. This volume brings together international scholars and practitioners to examine trust not as a soft add-on, but as a strategic and ethical core of ESG.
Through conceptual chapters, empirical studies, and sectoral case analyses, the book shows how trust influences financial markets, regulatory frameworks, digital technologies, workplaces, consumer relationships, higher education, aviation, and urban development. Contributors highlight both the opportunities and the tensions that arise when organizations seek to align ESG promises with measurable results and lived experience.
Accessible to readers without a specialist background, the book offers a rich, evidence-based perspective for academics, practitioners, policymakers, and students who want to move beyond checklists and ratings and understand what makes ESG strategies genuinely believable and sustainable.
Contents
Part I Trust as the Foundation of ESG Strategy and Performance 1. The Role of Trust in ESG: Theoretical Foundations and Emerging Perspectives 2. The Role of Trust in ESG Implementation - Impact on Corporate Sustainability and Stakeholder Engagement 3. Sustainable Trust: Integrating Ethics, Performance, and Technological Landscape in ESG Strategy 4. ESG Performance, Trust, and Financial Outcomes: Evidence from the European Food Sector 5. Digital Trust Equity: Redefining ESG Performance Metrics 6. Trust as the Catalyst: Linking ESG Disclosure and Performance in a Virtuous Cycle 7. Sustainable development of enterprises, CSR, and ESG as elements that inspire trust among stakeholders in the market 8. Trust and ESG: a Comparative Perspective between Poland and Tenerife Part II Trust, ESG, and Stakeholders - From Employees to Consumers 9. Sustainability Development (ESG) in the Opinion of Diary Cooperatives Management in Poland 10. Enhancing trust through ESG practices in consumer relations 11. Young consumers' perception of information on environmental and social activities of food companies 12. Corporate Social Responsibility Initiatives in Building a Culture of Trust within Organizations 13. Enhancing Urban Consumers' Loyalty to the Community-Supported Agriculture Organic Farms Via SNSs: A Study From Perspectives Of Farmer-To-Consumer Know-How Exchange Model 14. Trust in AI Technology in the Food Service Sector as a Key to Reducing Food Waste - The Erasmus+ FoodConscious Project Part III Sectoral Applications of ESG and Trust 15. Building Trust through ESG in Higher Education: How European Universities are Embracing Sustainability and Governance 16. Sustainable Development of Higher Education Institutions: How Can Universities Strengthen the Trust of Their Stakeholders? 17. Green Skies, Trusted Wings: Global Perspectives on ESG and SDGs in Aviation 18. Nature-Based Solutions for Increased Reciprocal Trust Relationship Between Citizens and City Administration: An Urban Planning View
