Full Description
This is the first book to focus on innovation as a response to globalization in soccer in the context of the global development of the world's most popular sport.
Concentrating on social innovation and on innovations in governance and organization in soccer's traditional heartlands and also at its global periphery, the book explores some of the most important contemporary themes in the social scientific study of sport, including fandom, activism, gender, governance, new media, artificial intelligence, greenwashing, and sport-for-development. The book features case studies from around the world, including the United States, Brazil, Türkiye, Finland, England, Spain, Japan, Morocco, Uruguay, and South Africa, and it opens new theoretical perspectives on soccer as a vector of social development and on the intersection of sport and globalization.
This is fascinating reading for anyone with an interest in the sociology of sport, sport management, sport development, soccer, political science, or global development.
Contents
1. Introduction. 2. Innovation and the Beautiful Game. 3. Soccer as Civil Society. 4. A Movement for Dignity: Humiliation, Migration, and Transnational Solidarity in the Moroccan Ultras Scene. 5. Shifting the Game: Soccer Feminist Fandom Activism as a Catalyst for Sporting Innovation in Brazil. 6. When Passionate Soccer Fans Participate in a Social Movement: "Çarşı" in the Gezi Movement in Istanbul (2013, Turkey). 7. The StationSoccer Social Innovation: Overcoming U.S. Youth Soccer's Transportation Barrier. 8. Soccer for Good in Joensuu: Navigating Finland's New Diversity. 9. Partnerships with Soccer Clubs, Data, and Training Women Analysts: The Case of Pink Codrs Africa and Kaizer Chiefs FC. 10. Hitting the Net: How Women's Soccer Scored Big Online. 11. Critical Junctures, Path Dependency, and the Rise and Future Challenges of US Women's Soccer. 12. Who Decides? Artificial Intelligence and Soccer. 13. Innovation in Uruguayan Football. 14. The Causes and Consequences of the Americanization of the Beautiful Game in Europe. 15. Environmental Sustainability, Greenwashing, and Innovative Solutions to Reduce Carbon Emissions from Team and Fan Travel.
