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Full Description
To fill in the gap in theoretical and empirical aspects in the existing international management literature, the book covers a broad variety of issues relating to the challenges facing companies after the recent worldwide crises of financial, sanitary, and geopolitical nature. The book offers an overview of these challenges along three axes: the challenges related to the processes of adapting to the international environment, the challenges affecting the actors of internationalization, and finally the challenges related to the specifics of the international context.
The book aims to offer a comprehensive analysis of the theoretical and practical attributes related to the adaptation processes in international business, the cultural evolutions of actors, and the changes in the international environment. It also seeks to help managers and scholars alike to better understand the new challenges in diverse aspects pertaining to international management.
To cover these issues, the book addresses topics, which up till now have not been investigated in depth or have not been researched at all. It includes both theoretical and managerial viewpoints and various international examples.
Contents
General introduction: The new challenges of the internationalization of organizations Part 1 - Challenges for adapting processes internationally 1. Product/territory pairing to promote local products on international markets. The example of the Appellation d'Origine Contrôlée of Champagne 2. Learning and absorption of export-related knowledge. The case of Swiss SMEs active in the manufacturing sector 3. An explanatory study of the internationalization process: the case of French business schools Part 2 - Cultural challenges for the actors in internationalization 4. How international entrepreneurial culture impacts SME globalization 5. Cultural influences in the integration of foreign healthcare workers: an exploratory study in the Swiss health sector 6. Modes, processes and food acculturation strategies of business expatriates Part 3 - Challenges related to the international context 7. International Management in Africa: Issues and Challenges for Academic Research and Managerial Practice 8. Negotiating while living together harmoniously in an Ivorian context 9. International comparison of Islamic and conventional indices in equity markets: analysis of weak-form efficiency and volatility Part 4 - Epilogue 10. Deglobalization
