- ホーム
- > 洋書
- > 英文書
- > Business / Economics
Full Description
This book dives deep into everyday entrepreneurial stories with an engaging narrative, based on theory, while providing practical implications by highlighting diverse entrepreneurial examples in emerging themes. It provides a collection of concise authentic entrepreneurship case studies, organized into three main themes: digital entrepreneurship, entrepreneurial learning innovations, and challenging entrepreneurship. The featured case studies are based mainly on primary data gathered from entrepreneurs and active members within the entrepreneurship ecosystem all over the globe, at different stages of the entrepreneurial process. Thus, it moves away from the typical unicorns and flagship start-up stories, which are abundant in management literature, to dive deep into realistic everyday entrepreneurial narratives. This edited collection will be of interest to researchers, academics, practitioners, and students in the fields of entrepreneurship and small business management, international business, and management education.
Contents
1. Introduction - The diversity, practicality, and contemporariness predicaments of entrepreneurship research 2. From Books to Blogs: The digitalization journey of a contentpreneur 3. Business Model Innovation in Fintech: A Chilean WealthTech Industry Perspective 4. A Born-Global entrepreneur in the PayTech industry: Finding opportunities and capturing value in international markets 5. Digital skills platform from Silicon Valley: Training new generations using experiential learning principles 6. Design Thinking: A Teaching and Learning Pedagogy for Building an Entrepreneurial Mindset 7. Students Creating Value for Microenterprises in Live Casework: Cases from the Scandinavian Growth Creators Project 8. What we don't talk about in entrepreneurship: moving the spotlight from the "hero entrepreneur" to the "unremarkable"' everyday lives of student entrepreneurs 9. Doing Well by Doing Good: Identity Conflict In An Indigenous Entrepreneur 10. Entrepreneurial resilience amid the COVID-19 pandemic: Echoes of a British catering and hospitality startup 11. A Healthtech startup internationalization dilemma: Challenges expanding into the established U.S. market 12. Circular Economy business model challenges in entrepreneurial realties: Navigating the value chain of a recycling startup 13. Conclusion - Contemporary entrepreneurship: Global perspectives and cases
