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Full Description
In a highly globalised trade and investment environment, businesses in regional areas must learn to take advantage of the benefits that stem from their geographical location. This book explains the immense value regional businesses bring to local communities and to Australia as a whole through case studies.
The case studies are diverse in nature and highlight how regional businesses utilise their competitive advantage to introduce innovative practices and use local expertise, knowledge, skills, and networks to benefit from local social capital in a synergetic manner.
The case studies in the book will help readers better understand the processes of industrial localisation. The examples of how innovative regional businesses have used innovative practices, local resource leverage, social and entrepreneurial skills and knowledge of international markets to develop and expand their businesses will provide insights into how regional businesses can achieve growth and secure jobs in an innovative and sustained manner.
Contents
1 Shifting sands in the regional business environment in Australia. 2 Agricultural innovation in a remote setting: Natural Evolution company in Far North Queensland. 3 Bundaberg Brewed Drinks: regional to global. 4 Revival of declining small businesses in Australia. 5 Social innovation in health response: a rare case of social enterprise meeting rural health needs. 6 Return of the bushrangers? Technological determinism and the collapse and revival of independent Australian rural newspaper publishers. 7 Mt Buller's snow business. 8 Australia Post: a successful government business enterprise. 9 GBR Helicopters: surviving the downdraft of COVID-19. 10 Australian macadamia industry: a community-supported regional industry. 11 Harvey Norman: a competitive business model. 12 Human resource management innovation in regional Australia. 13 The tale of a failed small business. 14 Conclusion.
