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Full Description
This book seeks to address US public diplomacy strategies in Latin America, of particular importance during the 1960s when the leadership of the United States had been questioned after the Cuban Revolution.
The implicit mandate was "No more Cubas" so that what happened in the Caribbean country would not spread to other countries. The actions of the United States toward its southern neighbors in the first half of the twentieth century are quite well known. In contrast, Latin American scenarios of the Cultural Cold War have remained relatively less well known. The contributors and editors of this volume examine various facets and means of action used by the "US machinery of persuasion" with the aim of disseminating the virtues of its socioeconomic and political model, including both public and private efforts, and the significance of nonstate actors. Subjects examined include the impact of the theory of modernization; anti-Americanism; the deployment of public diplomacy in the region; the activities of the Congress for Cultural Freedom and the Rockefeller Foundation; and the influence of these efforts on sporting, artistic, and musical events.
This volume will be of value to students and scholars alike interested in Latin American history and history of the Americas.
Contents
1. US Public Diplomacy Strategies in Latin America in Recent Historiographical Debates
Francisco Rodríguez-Jiménez
Benedetta Calandra
Lorenzo Delgaso Gómez-Escalonilla
2. Modernizing Latin America! Cuban Revolution, Alliance for Progress and Development Decade
Lorenzo Delgado Gómez-Escalonilla
3. U.S. Public Diplomacy Responses to Anti-Americanism in 1960s Latin America
Alan McPherson
4. US Public Diplomacy in Latin America: The Regional Quest for Reputational Security, 1917-1968
Nicholas J. Cull
5. The Cost of Freedom: The Congress for Cultural Freedom in Latin America
Patrick Iber
6. Development by the Book: U.S. Book Diplomacy and the Latin American Cultural Cold War
Andrés Sánchez-Padilla
7. Exploring the Liberal Transformation: The Rockefeller Foundation and the Green Revolution in Chile
Fernando Quesada
Benedetta Calandra
8. Sports in the Anti-Cuban Diplomacy of the US: The Example of the Regional Games of San Juan, 1966
André Gounot
9. Political Partnering: The Dance of United States Diplomacy in Latin America
Victoria Phillips
Conor Lane
10. Dancing across the Sugar Curtain: Choreographing Critiques of the United States in Cuba
Elizabeth Schwall
11. "America Leads Materially. Why Not Culturally?" US Fine Arts in Brazil, 1948-1978
Símele Soares Rodrigues
12. Perceptions and Misperceptions in Interamerican Relations
Francisco Rodríguez-Jiménez
