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Full Description
Market studies is a newly emerging field dedicated to understanding the origins, core concepts, theories and methods currently being used and developed to examine markets in the making. Providing a unique overview that introduces, positions and develops this highly fertile area of research, Market Studies is the first book to consolidate its themes, tools and methods in a single, comprehensive volume. Topics covered include: market organization and design; performativity in and around markets; valuation; market places and spaces; methods that may be utilized in studying markets; the field's relation to adjacent disciplines; the future of markets. Deploying a sensitivity for the socio-material constitution of markets, the authors put market practices at the centre of inquiry and offer insights into the future and potential impact of market studies research. The contemporary, practical and interdisciplinary approach is strengthened by multiple examples of original empirical research into markets.
Contents
Introduction: the multiple pasts, presents and futures of markets and market studies; Part I. Market Designs and Market Misfires: Introduction; 1. Tinkering in markets for collective goods: experiments, exceptionalities and the case of HIV medications; 2. Market engineering: a new problem for market studies?; 3. Disentangling marketisation from assetization? The case of the market for social investments; 4. Factishing a market; 5. The dynamics of ongoing market maintenance through centralised market work; Part II. Post-Performative Approaches to Studying Markets: Introduction; 6. The performativity test; 7. Performative struggles and theory-practice decoupling in the design and the implementation of a market-based instrument: French tradable certificates for energy efficiency; 8. Nudging as a tool of market design and profitability: performativity in the age of behavioural economics; 9. The social life of simulated markets: a market studies approach Stefan Schwarzkopf; Part III. Valuation: Introduction; 10. Facets of worth: valuation processes in the polished diamond market; 11. Biomass qualification and the dynamics of market framing; 12. Does forgetting make markets? Historical silence in the political risk insurance market; 13. Vintage steel bicycles and a theory of value bricolage; 14. Valuation in the market for high-end audio: hunting 'monsters' in analogue disks; Part IV. Markets in Motion: Places and Spaces: Introduction; 15. Going to a safe place: (re)qualifying market sites in the context of a global pandemic; 16. #CovidArcadia: the pandemic conditions of the emergence of digital-affective atmosphere; 17. Making space and beating a path to a marketplace: the uneven spatial ordering of Christmas tourism markets; 18. Small trading circuits and micro-logistics in pericapitalist markets; Part V. The Secret Life of Market Studies Methods: Introduction; 19. Method contestations in marketography: from 'fly on the wall' to methods 'on the fly'; 20. The camera is an engine: ways of seeing perspective, context and reflexivity to make and shape markets through innovative research practice; 21. Design methods and market studies: co-design methodology as performative research; 22. Investigating market dynamics through the online trade press. A methodological reflection; 23. Digital texts as market actors: a semantic network analysis; Part VI. Broadening the Perspectives in Market Studies: Introduction; 24. What about gender? An invitation to Market Studies scholars; 25. Marketing work and labour; 26. Market system dynamics: key processes, biases and research opportunities; 27. A vocabulary for analysing market change processes; Part VII. Future (Im)Perfect Markets: Introduction; 28. Digital platforms and (im)perfect market futures; 29. Reconfiguring visibility and participation in a digitalizing world; 30. Market futures and the role of market studies in the making of circular economies; 31. Making room for care in markets and in market studies.
