The Engine That Could : Seventy-Five Years of Values-Driven Change at Cummins Engine Company

The Engine That Could : Seventy-Five Years of Values-Driven Change at Cummins Engine Company

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  • 製本 Hardcover:ハードカバー版／ページ数 589 p.
  • 言語 ENG
  • 商品コード 9780875846132
  • DDC分類 338.762925060973

基本説明

The rise of Cummins engine company from a tiny Indiana machine shop to one of the world's leading producers of diesel engines is a story rich with lessons for today's managers.

Full Description

The history of Cummins Engine Company, the world's largest diesel engine manufacturer. This book analyzes the key characteristic of the company and its leaders, underscoring what has accounted for Cummins' longevity and success in its competitive environment.

Contents

The engine that could; a tenuous venture, 1919-1929; gaining a foothold, 1930-1939; investors and inventors, 1941-1946; becoming a big business, 1947-1958; the go-go decade, 1960-1969; the world changes, 1969-1975; playing by the new rules, 1973-1978; betting the company, 1979-1985; Cummins versus Japan, 1984-1987; circling the wagons; pressures and profits, 1988-1994; Cummins and the American century.