Ｍ．Ｅ．ポーター（共）著／戦略論：競争優位の追求 Strategy : Seeking and Securing Competitive Advantage (The Harvard Business Review Book Series)

Ｍ．Ｅ．ポーター（共）著／戦略論：競争優位の追求<br>Strategy : Seeking and Securing Competitive Advantage (The Harvard Business Review Book Series)

Ｍ．Ｅ．ポーター（共）著／戦略論：競争優位の追求
Strategy : Seeking and Securing Competitive Advantage (The Harvard Business Review Book Series)

Montgomery, Cynthia A./ Porter, Michael E. (EDT)

Harvard Business School Pr（1991/12発売）

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製本 Hardcover:ハードカバー版／ページ数 350 p.
言語 ENG
商品コード 9780875842431
DDC分類 658.4012

基本説明

Critical advice from the Harvard Business Review on how to develop a successful business strategy. Articles by Michael Porter, Kenichi Ohmae, Steven Wheelwright, Gary, Hamel, C. K. Prahalad, and others.

Full Description

What makes up an effective strategy? This collection of "Harvard Business Review" articles offers insight and practical advice from the leaders in the field: Michael Porter, Kenichi Ohmae, Steven Wheelwright, Gary Hamel, and C.K. Prahalad, among others. They show how advantage can and should be extracted from many sources, from marketing and joint ventures to financial analysis. Strategy provides managers with the best thinking available on how to make the critical decisions that determine business success. It is a "Harvard Business Review" book.