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Full Description
AMC's episodic drama Mad Men has become a cultural phenomenon, detailing America's preoccupation with commercialism and image in the Camelot of 1960s Kennedy-era America, while self-consciously exploring current preoccupations. The 12 critical essays in this collection offer a broad, interdisciplinary approach to this highly relevant television show, examining Mad Men as a cultural barometer for contemporary concerns with consumerism, capitalism and sexism. Topics include New Historicist parallels between the 1960s and the present day, psychoanalytical approaches to the show, the self as commodity, and the "Age of Camelot" as an "Age of Anxiety," among others. A detailed cast list and episode guide are included.
Instructors considering this book for use in a course may request an examination copy here.
Contents
Table of Contents
Acknowledgments
Introduction
The Contexts of Mad Men
1. "We'll start over like Adam and Eve": The Subversion of Classic American Mythology
Melanie Hernandez and David Thomas Holmberg
2. The Fall of the Organization Man: Loyalty and Conflict in the First Season
Maura Grady
The Politics of Mad Men
3. "The Good Place" and "The Place That Cannot Be": Politics, Melodrama and Utopia
Brenda Cromb
4. Unleashing a Flow of Desire: Sterling Cooper, Desiring-Production, and the Tenets of Late Capitalism
David P. Pierson
5. Kodak, Jack, and Coke : Advertising and Mad-vertising
Jennifer Gillan
The Women of Mad Men
6. Mad Men and Career Women: The Best of Everything?
Tamar Jeffers McDonald
7. "A Mother Like You": Pregnancy, the Maternal, and Nostalgia
Diana Davidson
8. Mad Men / Mad Women: Autonomous Images of Women
Sara Rogers
9. Maidenform: Temporalities of Fashion, Femininity, and Feminism
Meenasarani Linde Murugan
10. Every Woman Is a Jackie or a Marilyn: The Problematics of Nostalgia
Tonya Krouse
The Nostalgia of Mad Men
11. Camelot Regained
Scott F. Stoddart
12. Complicating Camelot: Surface Realism and Deliberate Archaism
Christine Sprengler
Episode Guide and Cast List
About the Contributors
Index
