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Full Description
For more than a century, Woolworth's five and dime stores represented Americana, mirroring the country's growth, its good times and bad, its foibles and its fads. The chain was founded by Frank W. Woolworth, who in 1879 established two stores--one in Utica, New York, which failed and was closed down, and another in Lancaster, Pennsylvania, which succeeded and marked the beginning of the legacy of the Woolworth's Five and Tens.
This work is a full account of the chain, its rags-to-riches founder, Frank W. Woolworth, and his flamboyant and tragic descendants. It traces the important role that Woolworth stores played in the sit-down strikes of the 1930s, the lunch counter sit-ins that began in Greensboro, North Carolina, as part of the Civil Rights movement (which tainted Woolworth's as the Big Business enemy of the downtrodden), and the gradual disintegration of the five and tens during the 1980s and early 1990s. The dramatic story is enhanced with important photos featuring such events as the closing of a Woolworth's in Germany by Nazi soldiers and the Greensboro sit-in as well as archival photos from Woolworth's 40th, 50th, and 60th anniversary booklets.
Contents
Table of Contents
Preface
1. The Worst Time of His Life
2. "The Great Five" Acquires a Family
3. Luxury in the Gay Nineties
4. The Big Push Overseas
5. World's Tallest—Woolworth Skyscraper
6. Heartbreaking Tragedy for the Woolworths
7. Multi-millionaire Patriarch Dies
8. "Everybody's Store"
9. A Grim Decade Begins
10. Protests, Demonstrations and Strikes
11. Woolworth Hit by Sit-downs
12. Marriages, Divorces and a Real War
13. Post-war Labor Problems
14. Approaching the Billion-dollar Sales Goal
15. Sit-ins Challenge Woolworth
16. Expansion Becomes the Byword
17. Struggles with the Economy
18. Ups and Downs of the 1980s
19. Nobody's Store
Notes
Bibliography
Index
